Essay on Positives of the Law - 2342 Words

Positives of the Law When President Bush signed the No Child Left Behind Act in 2002, he promised that his education reform would bring hope to children. The law calls for more testing in third to eighth grade each year in reading and math (Bacon, 2003). Students will be tested to make sure that the schools are adequately teaching them the information they should know. In 53% of American schools, which receive direct Federal Government financial support because they have large numbers of low-income students, students can now transfer to another school or receive free tutoring if their school fails for two years in a row to improve the test scores of its students (Bacon, 2003). The plan also ensures that teacher quality will†¦show more content†¦The President is also trying to make sure parents are more involved. Each state and school district is required to give parents easy-to-read, detailed report cards about schools and school districts, telling them which ones are succeeding and why. Included in the report cards are student achievement data broken out by race, ethnicity, gender, English language proficiency, migrant status, disability status and low-income status, as well as important information about the professional credentials of teachers (U.S. Department of Education, 2003). This makes sure that parents are involved in their child’s education and that they are able to make clear decisions on whether or not they want their child at that specific school. States are now receiving more funds than ever before for education. An estimate of about $23.7 billion will be used during this 2003-04 school year. Most of this money is being used to turn around low-performing schools, improve teacher quality and increase options for parents (U.S. Department of Education, 2003). For the President’s Reading First initiative, he has increased funding from $300 million to $900 million to make sure schools are using systematically proven methods of reading instruction (Bush, 2002). In particular, New York State will receive $129Show MoreRelatedEssay on Comparing Positive and Natural Law1443 Words   |  6 PagesComparing Positive and Natural Law â€Å"Do what you believe is right.† This is a phrase common to us all, brought to our attention by parents, reinforced by teachers, and preached by leaders. But how does one define what is right? Is it what we believe in our hearts, or is it what we know is acceptable? This is a predominant dilemma that can be traced throughout society, and is the main focal point of Sophocles’ play Antigone. Written in 441 B.C., Antigone is one of the earliest records of theRead MoreThe Positive And Negatives Of Modern Law Enforcement1131 Words   |  5 Pages The Positive and Negatives of Modern Law Enforcement Since the beginning of time, the major obstacles facing the Criminal Justice system have been how it can be continually improved and expanded upon, and if the changes were beneficial. Determining what works, what does not, and how to fix what is not working are not as easy as it would seem. It is also important to gauge how it will affect the public, and how the changes will be received. Two of the positive advancements in the Criminal JusticeRead MoreThe Impacts of Positive Law on the Modern Legal System539 Words   |  2 PagesPositive law is an instrument of social control and in order to achieve this, the society and the citizen in it must conform to certain rules and regulations, to maintain social equality and justice. Where as in the theory of natural law, which is based on ethics and morality. They contend that certain standards have always existed, and will continue to exist and that law and justice should reflect these persevering benchmarks. Positivists: HLA Hart, Thomas Hobbes and the mass murder shooting atRead MoreMoral Conflict Within The United States Constitution1499 Words   |  6 Pagesfreedom yet faced with the impending possibility of being returned back to servitude stands before me in the Court. As a moral human being, I want nothing more than to ignore the law and allow the runaway to live out his days as a free man. But as a judge dedicated to serving my country through the Court, I cannot ignore that the law is binding and that the Fugitive Slave clause of the federal Constitution urges me to sentence the runaway slave to return to the party in which he escaped. Regardless of myRead MoreBusiness And Law : An Important Part Of The Regulation Of All System1505 Words   |  7 PagesBusiness and Law in my country Haiti Student X University of the People BUS 3305 Introduction Law is an important part of the regulation of all system; it intervenes in every domain. In this essay we will try to show three ways law affects business in my country, Haiti, we will also try to describe the nature and source of the law involved, and describe impacts of the law on business (both positive and negative), and suggest ways that the law could be improved. By studying this legal environmentRead MorePolicy Advocacy Assignment : Human Immunodeficiency Virus ( Hiv )1710 Words   |  7 Pagesan estimated 1, 218, 4000 people aged 13 and older are living with HIV in the United States. In the initial stages of receiving a positive diagnosis, a person may experience a mix of emotions as they process the way the disease will affect his or her life (Kalipa, Bereda-Thakhathi, Tshotsho, Goon, 2014). In addition, those who choose to disclose their positive status may also have to face the stigma associated with the disease; and discrimination from family, friends, and other community membersRead MoreEssay on Relationship Between Law and Morality1268 Words   |  6 Pagesto discuss the relationship between law and morality through the perspectives of legal philosophers, I will provide a brief explanation of law, and what does law intend to achieve in the society. When discussing the relationship between law and morality I will consider the distinction between the theory of natural law and legal positivism and how these two theories influence each other and whether there is a legal or moral duty for the society to obey the law. Legal philosophers have tried to provideRead MoreResponsibilities And Responsibilities Of Fiduciary Obligations1309 Words   |  6 Pageswill examine and discuss the established categories of fiduciary relationships, fiduciary relations outside of the established categories and the nature of fiduciary obligations in terms of prohibitive (negative) and prescriptive (positive) duties and existing common law duties. II DISCUSSION A Fiduciary Obligations and the Established Categories of Fiduciary Relationships Certain relationships, such as principal and agent, solicitor and client, partners, guardian and ward, director and companyRead MoreThe Positives Of The Industrial Revolution1522 Words   |  7 PagesThe Positives of the Industrial Revolution While some might debate that Industrialization had primarily negative consequences for society because of child labor, it was essentially a positive thing for society. Industrialization’s positive effects were new laws to improve working conditions, production increased, and merchandise became cheaper. There were numerous negatives that the Industrial Revolution brought with it; nonetheless the positives out-weigh it in today’s society. Because of theRead MoreAustin s Theory Of Law886 Words   |  4 Pagesall about analyticism. Austin is trying to emphasize law is inevitably needed. Despite its merits and demerits despite standards it should meet, in a line what law is and what it ought to be is a different thing and it should be studied that way. Austin like his predecessors- Hobbes and Bentham; discounted subjectivity from the law and argued for an analytical analysis of law. Austin’s theory is considered as a reductionist and crude account of law and it com bines both legal positivism and analytical

Women s Role For Women - 1343 Words

The possession of attributes or rather qualities that are traditionally associated with men is called masculinity. Men have always felt superior to women while women are referred to as the weaker sex. Boys are raised up knowing that they are the stronger gender and that there are some tasks, which they can perform well than their female counterparts. The debate about equality for both genders has dominated the media over the years, from the times of feminism (the 1980s) to post feminism (Hokowhitu). In politics, the belief about masculinity is still a major issue that has been discussed over the years. Women fight to receive equal treatment in leadership and representation at the governments’ top positions. This paper focuses on 2016†¦show more content†¦Like, you should go maybe teach kindergarten. I think it’s respectable position†¦ You can’t be negotiating billion-dollar deals if you can’t handle, like, you know† (Gupta). According to Monobina Gupta, Trump and his son reflect â€Å"a deeper cultural malaise† present in the country. Such discriminating talks by men have led to the rise of feminists like Phyllis Schlafly and Michelle Obama, whose aim is to fight for equality between the two genders. Trump is against the feminism culture that is slowly gaining popularity. The feeling of masculinity and the notion those women are not strong enough to handle some physically demanding jobs has been a challenge for those women who strive to compete with men in such areas of work. Michelle came up strongly against Trump’s campaign that is based on discriminating women by terming them as a weaker sex. She talked about a post feminism era where people should be talking about equality and not a fight among male and female genders. To her, Trump’s masculine chauvinism takes the country back to the 1980s when feminists rose against gender discrimination on women (Gupta). Towards the end of his commentary, Gupta still displays his doubt on women leadership. He mentions several female leaders like the British Prime Minister Teresa May whom he doubts her effectivenessShow MoreRelatedWomen s Role For Women849 Words   |  4 PagesIn the 1950’s, women truly believed they were living the life. Every day, they would do chores like making beds and clean up after her children. All their â€Å"desires are to glory in their own feminity† (Friedan). They believed that to be the best wife is to please their husband and should only be â€Å"concerned only about her husband and children† (Friedan). Even though women assumed they were being an ideal wife and mother, their role should not define who they are as women because they should not feelRead MoreWomen s Roles Of Women1964 Words   |  8 PagesBeowulf, women seem to be relatively unimportant. Many readers argue that the role of women in Beowulf is minimal and not an essential part of the text. However, understanding the roles of women in ancient Anglo-Saxon culture is critical to be able to discern how significant women are in the epic Beowulf. Women are overlooked because there was such a focus on battle and war, and women did not aid in the fighting, so there was a greater emphasis on men. Renee Yawdaev claims that Anglo-Saxon women wereRead MoreWomen s Roles And Roles Of Women1668 Words   |  7 PagesFrom the late 1990s and beginning of 2000, the women in Assamese cinema became more louder in every role - their dialogues, articulation, their ways of standing for their rights and identity etc. No more scripts were written where women are portrayed as tragic queens. The aspect of glamour and high-budget cinema has especially given a boost to more of female participation into the world of entertainment. The women portrayed today are somewhere or the other have a ‘borrowed’ portrayal that has notRead MoreWomen s Role For Women883 Words   |  4 P agesworking in some form. The way in which women were allowed to ear their keep was in the home. The Labor Law instituted in 1930 promised to â€Å"liberate married women from the workshop and factory.† Far from liberating, it sought to ensure that women could remain in the home and â€Å"fulfill the only purpose of Christian marriage: reproduction.† This regulation did not serve as protection, but merely assigns a positive spin on the concept of limiting women’s potential. Women made up a slim percentage of thoseRead MoreWomen s Roles Of Women1153 Words   |  5 PagesWomen play an important role in any society. However, throughout history, women are held separate and unequal to men. In â€Å"From The Thousand and One Knights, Aladdin’s Wonderful lamp† the roles of women is to find marriage and remain modest to the non-Mahram. Non-Mahram is someone who woman can marry, and someone who women should cover their self in front of. In the epic, from Sundiata, the role of women is defined only in relationship to men who hold a high position in society and to show obedienceRead MoreWomen s Role And Status Of Women1180 Words   |  5 PagesWomen in Pakistan Women in Pakistan are more likely to face system subordination, where patriarchal values are embedded in local traditions and culture. Due to the interconnection of gender with other forms of exclusion in the society, the role and status of women cannot be considered homogenous. There is a great deal of diversity in the status of women across regions, classes, the rural/urban divide caused by the lack of socio-economic development and the impact of feudal, tribal, and capitalistRead MoreThe Role Of Women s Influence On Women2019 Words   |  9 PagesThe role of women have evolved countless times throughout the years. Around the world, women’s rights has gradually improved from the 1500s to the present day. Despite many successes in the empowering of women, numerous issues of gender discrimination in some areas of the world still exist. As early as 1510 in the Americas, unmarried women and young girls were being traded away to serve as slaves for wealthy families. For example, a native born Aztec named Malintzin was sent to serve for a nobleRead MoreWomen s Role Model Of Women1373 Words   |  6 Pageshousehold. In fact, women had a very limited social power and no political power at all. In Euripides, Medea, the protagonist is more than just the main character. She has become an ageless figure of feminine revolution. Although, we should recognize that Euripides doesn’t give the perfect role model of a woman, he just shows the complications that women have. He gives us real women, who have suffered and become twisted by their suffering. Medea serves as a model for the women betrayed, to the sacrificesRead MoreRole Of Women And Women s Empowerment1093 Words   |  5 Pages@IJRTER-2016, All Rights Reserved 177 Role of women empowerment in economic growth in India Dr. kirti shrivas (Asst. professor)Dept. of Commerce, govt. college abhanpur Abstract :Women’s empowerment defined as improving the ability of women to access the constituents of development in particular health, education, earning opportunities, rights and political participations. Women empowerment in India is dependent on many different variables like education status, social status, geographical statusRead MoreWomen s Roles And Roles1569 Words   |  7 PagesWomen form a significant section of any society and have contributed towards its growth and development despite their nationality. The history of the world is a witness to the role and influence of women globally and their ability to create a positive change that favors humanity. In recent times, there has been a significant shift in the dynamics of the modern world where the society provides women with several opportunities to showcase their talent and make a mark for themselves in their respective

Washington Square Essay Research Paper I free essay sample

Washington Square Essay, Research Paper I # 8217 ; m depressed. Well, how could I non be? I merely finished reading Washington Square. I # 8217 ; m happy it # 8217 ; s over, but I # 8217 ; m non happy I finished it. No, that doesn # 8217 ; Ts make sense does it? Lets merely state, I had a feeling how it was traveling to stop up ; I merely hoped that I would be incorrect. Unfortunately the one clip I didn # 8217 ; t want to be right I was. Isn # 8217 ; T that the manner it ever works? I guess so. Catherine, dear obviously old, Catherine. Poor miss, male parent thinks she # 8217 ; s field, she thinks she # 8217 ; s field, her aunt thinks she # 8217 ; s plain, even the adult male who she thinks loves her thinks she # 8217 ; s field. Although James erases this idea in the beginning of the book I still believe it, # 8220 ; plain # 8221 ; peers # 8220 ; ugly # 8221 ; . I feel so bad for her but I guess you had to hold what happened to her happen, or else we wouldn # 8217 ; Ts have such a cheerless narrative. I tell you though, I # 8217 ; m glad my dada International Relations and Security Network # 8217 ; t rich or I would curse off cats every bit good. I felt so atrocious when I knew before her what Morris was like. Which brings me to Morris Townsend. He # 8217 ; s a rat, I smelt a rat from the get downing but I figured it was merely because for me cats for the most portion are ever rats. But of class he was after her money, she was # 8220 ; plain # 8221 ; and her male parent was # 8220 ; rich # 8221 ; no her male parent wasn # 8217 ; t # 8220 ; rich # 8221 ; . By God he was rich. So Catherine # 8217 ; s got a large dowery, tonss of money, but she # 8217 ; s # 8220 ; plain # 8221 ; . Oh, well the money will counterbalance. This shows you the sort of adult male he is. Well at least it erases the theory that adult females are gilded diggers. James makes the reader disfavor Catherine # 8217 ; s male parent. He makes him look like an insensitive uncaring asshole, but I truly wear # 8217 ; t believe he is. Yes I know parents are supposed to believe that their kid is the most beautiful thing in the universe but hey, that theory # 8217 ; s over rated. It # 8217 ; s non that he didn # 8217 ; t love his girl ; he merely knew the truth. He was realistic about the full thought of this strikingly fine-looking adult male falling caput over heals in love with his girl who isn # 8217 ; t the greatest looking biddy in the universe. Something doesn # 8217 ; t quite tantrum. But it # 8217 ; s a known fact that kids neer believe what their parents say. Who trusts the individual who # 8217 ; s had more experience in life? Where would the sense be in that? Although he had a amusing manner of demoing it, Catherine # 8217 ; s father truly cared for her. Well we # 8217 ; ve already established that she # 8217 ; s non traveling to listen to his better judgement, but still, it didn # 8217 ; T aid that she had an aunt who believed in Cinderella and Prince Charming faery narratives. Her aunt is a quack. James doesn # 8217 ; t travel so far as to state this much but that # 8217 ; s what she is. She believes that everyone will happen love. All she # 8217 ; s seeking to make is live vicariously through her niece. Her male parent says, # 8220 ; All he wants is your money # 8221 ; she says, # 8220 ; no he wants your bosom # 8221 ; and all that other mushy material. Her male parent truly is a smart adult male. He knew from the start that his sister was traveling to do this sort of problem. He was right. It # 8217 ; s hard sufficiency that she # 8217 ; s in love with a scumbag, but she # 8217 ; s got one stating he # 8217 ; s rotten and the other stating he # 8217 ; s perfect. Alternatively of stoping up entirely at the terminal she should # 8217 ; ve ended in an refuge. Hell, I know that would drive me brainsick. Hmm lets see. . .who # 8217 ; s got the job. Catherine possibly? Yes I think I # 8217 ; ll travel with Catherine. Catherine is torn between the cultural forces that would hold her marry into # 8220 ; elite # 8221 ; society, when she # 8217 ; s in love with person she can neer have-in this instance a fine-looking immature adult male who wants her lone for her money. Of class she doesn # 8217 ; Ts know this yet but she will. The hapless miss. Her male parent forbids her to get married Morris. Having a father disapprove of the adult male you love is a difficult thing. Still loving the adult male your male parent disapproves of is even harder. Then subsequently happening out that the adult male you # 8217 ; d been contending for wouldn # 8217 ; Ts have done the same for you is lay waste toing. Catherine knows she # 8217 ; s right, that Morris loves her. She knows this all the manner up until the point where she finds out he doesn # 8217 ; t. ( Well, that would be logical wouldn # 8217 ; t it? ) But to work out the job of being forbidden to get married, she simply stays unwed until her male parent # 8217 ; s decease. When Morris shows up ten old ages subsequently and so decides to seek to marry her for her money, she # 8217 ; s got a new job. She # 8217 ; s realized who he truly is. So she rejects him and reprobate herself to unrecorded entirely instead than compromise to the crooked societal order of both work forces and adult females that has limited her whole life. Now it # 8217 ; s merely a intuition, but I candidly think she dies a virgin and without cognizing the feeling of being loved. Now can you see why this book is merely dejecting? I # 8217 ; m so sword lily it # 8217 ; s over and I # 8217 ; m so glad this studies over excessively. So I don # 8217 ; Ts have to speak about this dejecting narrative any longer. I have a feeling her aunt wouldn # 8217 ; t liked this narrative really much. I mean where # 8217 ; s the glass slipper?

Martin Luther King Essays (5115 words) - Counterculture Of The 1960s

Martin Luther King One of the worlds best known advocates of non-violent social change strategies, Martin Luther King Jr. (MLK), synthesized ideals drawn from many different cultural traditions. Recent studies of him emphasize the extent to which his ideals were rooted in African-American religious traditions which were then shaped by his education. The image of a social activist and leader was the result of extensive formal education, strong personal values and licit ethics. This excellence in leadership can be traced to his character which is shaped by his moral values and personality. We look at MLK and these traits to reveal the rationalization of his rise to transracial leadership in our society. Through studying the life and example of Martin Luther King, Jr., we learn that his moral values of integrity, love, truth, fairness, caring, non-violence, achievement and peace were what motivated him. King is not great because he is well known, he is great because he served as the cause of peace and justice for all humans. King is remembered for his humanity, leadership and his love of his fellow man regardless of skin color. This presence of strong moral values developed Kings character which enabled him to become one of the most influential leaders of our time. Integrity is a central value in a leaders character and it is through integrity that King had vision of the truth. The truth that one day this nation would live up to the creed, all men are created equal. No man contributed more to the great progress of blacks during the 1950s and 1960s than Martin Luther King, Jr. He was brought up believing one man can make a difference, and this is just what he did. Integrity has a large effect on what we think, say and do, it is through Kings thoughts and actions that enabled so many people to have trust and faith in him. Through Kings integrity he believed that America, the most powerful and richest nation in the world will lead the way to a revolution of values. This revolution will change the way society views itself, shifting from a thing-orientated society to a person-orientated society. When this occurs, King believed that racism will be capable of being conquered and this nation will be Free at last. Kings unconditional love for all humans was another value that strongly influenced his character and allowed him to have such excellent leadership ability. King described his meaning of love in one of his many speeches, A Time to Break Silence: When I speak of love I am not speaking of some sentimental and weak response. I am speaking of that force which all of the great religions have seen as the supreme unifying principle of life. Love is somehow the key that unlocks the door which leads to ultimate reality. King has been considered an extremist which he was not sure how to deal with at first. After careful consideration he believed that if he were to be called an extremist for love, it could only be taken as a compliment and he came to the realization that the world was in dire need for more extremists. King did not want to be remembered after his death by his Nobel Peace Prize or his many other awards, he wanted people to say ...that Martin Luther King, Jr., tried to love somebody...And I want you to say that I tried to love and save humanity. Even when his own life and the life of his family was threatened, King did not react with hatred or violence, he found more strength and courage and told his fellow men, I want you to love your enemies. Be good to them. Love them and let them know you love them. Therefore, Kings love for the human race led him to focus his ministry and speeches in obedience to Jesus Christ, who loved his enemies so fully that he died for them. Kings ability to speak the truth is another value that made him such an influential leader. This ability is one reason why King was asked to be the leader of so many important protest marches and sit-ins. His mother was aware of Kings ability to speak the truth very early

Your First Steps to Making a Career Change

Your First Steps to Making a Career Change A career change is a big and oftentimes overwhelming undertaking. You’re hoping to enter an unknown world, maybe even one wildly different from the professional life you’ve known so far.  Alyssa Gelbard, founder and president of Resume Strategists Inc., offers some tips on how to tackle the challenges that come with switching industries. ResearchWhile you might speak the language of your current field, a new career comes with a whole new set of terminology and practices. You’ll learn the ins and outs as soon as you get a job, but before you do, do your research so you sound well-informed and feel confident when you go out on interviews.Learn how to sell yourselfThere’s a reason you’re taking this new career leap–you feel ready and qualified to work in a new field. Make a list of reasons why you want to make the change and why your specific skills are ideal for such a change. The more you discover exactly how your strengths align with a pote ntial new job, the better you can speak to them in cover letters and interviews.Network†¦ and then network some moreIf you’re shy about networking, start small–get the word out by mentioning your hopes of a career change when among friends or family. You’re not necessarily looking for someone to hand you a job; networking is about making connections and you never know if someone in your circle might be connected to another person who can give you advice and help.Taking the leap into a new career is brave and exciting. Approach your journey with confidence, even when you’re nervous–if you are determined and willing to put in the work, opportunities are sure to arise.

Foreign Policy Essays - Counterculture Of The 1960s, Free Essays

Foreign Policy Essays - Counterculture Of The 1960s, Free Essays Foreign Policy With the world balancing on the edge of destruction, foreign relationships are extremely important to the United States of America. The United States is fully recognized as the most powerful nation on the planet earth, and with that power comes a definitive sense of responsibility. The U.S. needs to pay close attention to this responsibility if it hopes to keep its place on the throne as king of the nations. This is where the United States foreign policy comes into play. Foreign policy is essentially positive or negative interaction with other nations as well as the goals and principles that are included (Morrison #1 607). The United States have a couple of choices concerning their position; they could play the part of world leader or the part of world loner. Let?s look at the viewpoint of an average college student whose knowledge of world affairs is somewhat lacking and then discuss the possible positions the United States can take in regards to their place in the world. I will also go over an example of each and get a grasp of what our government?s two political parties, the Democrats and the Republicans, say about these. The main purpose of every countries foreign policy is to survive and stay stable in todays world (Morrison #2 434). It is policy that provides a strong national security, keeps a good economy with other nations, and it is a chance to provide influence in the world; but above all this is the want for international peace (434). One of the main ways to conduct good foreign policy is that of diplomacy, where nations negotiate and compromise problems they might have in order to get along (434). By these diplomatic relations, countries can interact with one another and learn to work together for a better understanding of each others nations. Another method of foreign policy is that of being a loner or isolationist. Isolationism is the idea that we keep to ourselves and our own western hemisphere rather than venture into the affairs of the eastern world (Morrison #1 611). This was basically the accepted perspective taken by the United States up until about the first world war when President Woodrow Wilson decided to plunge into the war effort. Then a peacekeeping association came about called the League of Nations, which Wilson helped propose, but the United States Senate gave it a firm ?no? (608). This kept the United States in its loner state once again. Some years later the United States entered a period of awakening concerning getting out and about in the world. We journeyed into a time of Internationalism after the second world war but it was many earlier events that led up to this, particularly our interaction with Latin America. Back when the United States was just breaking away from Britain and starting as a nation, President James Monroe came up with a declaration called the Monroe Doctrine. In 1823 he wrote this, telling European nations to keep their noses in their own hemisphere (609). What Monroe didn?t know was that he was establishing a beginning to a leadership responsibility in not only the western hemisphere, but in the entire world. The United States began sticking up for nations such as Mexico and Puerto Rico, and soon got involved in various other Latin American countries. In fact, the United States got involved eight times from 1904 to 1934, then again in the affairs of Guatemala, the Dominican Republic, and the destruction of the leftist government of Brazil after the second world war (612). It was during the beginning of World War II that the United States began to get more involved. At first the United States tried to keep to itself and stay out of the fighting. But when Germany, Japan, and Italy tried to expand by force into China, Ethiopia, Poland, Austria, and present day Czech Republic, Britain and France declared war on Hitler, and the United States did nothing (611-612). It wasn?t until that fateful day of December 7 in 1941 when the United States had had enough. Pearl Harbor was attacked and Americans died, which was more than enough for us to start our trek into Internationalism and intervention. After World War II, the United States began its journey as world leader. It was now time for America to help other nations rebuild and start its hate of Communism. George Marshall, an Army General for the United States came up with the Marshall Plan, one that would

Business Strategy for Coca-Cola Company Research Paper

Business Strategy for Coca-Cola Company - Research Paper Example The Coca-Cola Company was created in Atlanta, Georgia in 1886. It engages in the manufacture, distribution, and marketing of nonalcoholic beverages and syrups. The Company is responsible for the production and distribution of 400 brands of beverages, which include light and diet beverages, juice drinks and juice, waters, coffees, teas, energy and soft drinks. Moreover, the company owns various canning and bottling subsidiaries in different regions worldwide. In addition, the organization sells finished products of beverages which bear its trademark in more than 200 nations worldwide. By 2006, the Coca-Cola Company operated via eight segments which include Africa, Pacific Rim, East, South Asia; Latin America; European Union; North America; the Middle East and Eurasia; corporate and bottling companies. The Coca-Cola Company activities straddle various sectors of the soft drink industry: in world’s trade in 2004, the company was leading in terms of value and volume in the carbona tes, vegetable or fruit juice, coffee and ready to drink sectors. In the Asian specialty and functional drinks, Coca-Cola Company was the second-best player in the world (The Coca-Cola Company, 2015).   The company produces syrups and concentrates which are sold to different bottling organizations for final, processes such as dilution and packaging.   The collaboration between the Coca-Cola Company and other bottling companies creates the most effective distribution and production system in the world.

Why Is Homeschooling Better than Public Schools Speech Essay - 10

Why Is Homeschooling Better than Public Schools Speech - Essay Example In less than two months, all of us we will be through with our assignments and syllabus. No influence from other children and outsiders, the health of our children will be under close monitoring of the parent and every stage of the child development will be noted (Stevens, 2001). If you have not guessed of what I am touching on, I am talking about homeschooling. In 2013 alone more than 2.05 million US students were homeschooling. This was an increase of 75% from 1999. Not only in the US where homeschooling has been adopted, in Indonesia as indicated by Home School Legal Defense Association, more than 3000 families have now turned to homeschool as their best way to educate and shape their children. a. It is obvious that the major difference between homeschooling and public school is that the former is safer since the parent is with her or his child all the time. In public schools, bullying is very common, a vice affects the motivation of the children leading to poor performance. While parents who take their children to public school are not aware of what may happen to the child, parents who educate their children at home closely monitor their children and in case of any behavioural deviation, they address it on time. a. A major misconception about homeschooling is that it makes the children not to be exposed to life experiences. This is not true as far as I am concerned. Homeschooling children have adequate time to go for outing and meet their friends for example during the weekends (Welner and Kevin, 1999). Through social media, they can intermingle with their colleagues. There is no discrimination based on race, religion or nationality at home. Just by being comfortable during and after studying, the children are motivated to study the following day and they do not worry school as compared to their public school counterparts. b. More than 70% of homeschooling children take the career they choose. They are not influenced by their friends neither do the parents force them.

Tv Food Essay Example for Free

Tv Food Essay Have you ever sat in front of the TV devouring tons of snacks and not even paid attention to how much you had already eaten? That is why this essay sparked my attention! I constantly find myself in front of the TV craving snacks and chomping away, not even thinking about how much I am eating. Dolly Mittal, Richard J. Stevenson, Megan J. Oaten, and Laurie A. Miller conducted an experiment to find out if our memory is a factor for what we’ve already eaten. One amnesiac patient HM started this idea when he sat down to eat a second meal immediately after consuming the first because he had forgotten he already had eaten. This experiment is trying to show that snacking while watching TV, in opposition to snacking while not watching TV, can lead us to eat more later on. They want to prove it is because the TV affects our memory of how much we snacked earlier. In experiment one they take thirty-two female women that are not dieting and not diabetic with a BMI between 18 and 25 and let them spend 20 minutes eating as much snack food as they want. They are given chocolate balls, pringles, coca cola, and orange juice. Half of these ladies did it watching a 20 minute TV episode and the other half did it sitting quietly. Afterwards the remains were taken and measured; both groups consumed around the same amount of snacks. Around one hour later they sat the ladies down to eat lunch which would include: sandwiches, biscuits, crackers and dip. They found the result they were looking for when the women who had watched TV earlier while snacking ate more of this meal than the ladies who had earlier snacked without the TV. The result was finale when the TV group also couldn’t remember how much they had snacked on during the time they watched the TV. In experiment two the experiment was very similar to experiment one except that they wanted to see if the type of TV show would affect anything. This time they had the ladies watch different types of shows- funny, sad, and boring. The results were very similar to the first experiment and they learned that the type of TV show made no difference to the food they consumed. It was confirmed that when normal weight non-dieting females snack while watching TV, they later consume more food on a TV free meal than participants who snacked without TV. Also, participants who watched TV while snacking were less accurate in remembering the amount of snack food they had consumed. Something that I thought was interesting about this experiment is that it doesn’t work on men. In the journal it is mentioned that men take a different approach to this and try to eat as much food as possible, yet in the beginning the amnesiac patient HM that Hebben reported was a male. I didn’t like that the women fasted before they came to do the experiment. It is not a real life situation. Most of the time when I’m snacking in front of the TV I might have already eaten before that or I am just about to eat. Also If I knew that this experiment was all about food – I do not know if I would have eaten what I normally do. I might have been embarrassed and not given correct information. There is no way to make this experiment work 100% but that is how it is with most experiments. They conclude †Our data suggest that TV probably exerts some as yet unspecified effect on participants’ ability to recall earlier bouts of food consumption, leading to over consumption on a later TV free test meal. As TV viewing is associated with eating in so many different ways and as over consumption of food is a major problem in most industrialized nations, it would seem important to study exactly how this occurs. â€Å" Obesity is a HUGE problem in our country and I think that this could possibly have something to do with it. Even small children are watching TV now with a bag of chips in one hand and a soda in the other. Our nation is constantly getting fatter. Now when I sit in front of the TV I will think about what I’m eating and apply what I know to help me consume the right amount of food.

Two Nation: The War Continues... Essay -- essays research papers

  Ã‚  Ã‚  Ã‚  Ã‚  Ã¢â‚¬Å"So the question for white Americans is essentially moral: is it right to impose on members of an entire race a lesser start in life and then to expect from them a certain degree of resolution that has never been demanded from your own race?† With this question the author concludes his book. The book is called â€Å"Two Nations: Black and White, Separate, Hostile, Unequal.† The author is Andrew Hacker, a professor of political science at Queens College. He has written many books along with this one mostly dealing with race and other social problems faced in America. He believes that race plays a larger role in America than it does anywhere else in the world. The title has many sources and foreshadows some of the conclusions he makes in the book. The â€Å"two nations† being discussed are the White nation and the African-American (Black) nation. It has been said many times in history that the two major races in this country have been separ ate, hostile and unequal. It is interesting to find out what Mr. Hacker thinks about all of this as well.   Ã‚  Ã‚  Ã‚  Ã‚  The book is separated into three parts. In the first part Hacker wishes to give the reader insight on how â€Å"we† define and divide people into races. He will also discuss what it feels like to be black in this country and why white Americans act the way they do to those of African-American descent. In the second part he will focus more on the role race plays in such areas as education, family life, economy, politics and crime. In the third section there are statistics based on race and an index. In the opening chapter of the book Hacker discusses the â€Å"origin† of races. Separation and the giving of names to peoples belonging to a group have been done since the first time differences in physical appearance began to appear. He argues that the Native Americans have been at a low population but the population suddenly increased when many individuals began to claim their race as being Native American. He also says that the race once known as â€Å"mongoloid† and other races from the Asian continent have all been combined and renamed by the majority white race to â€Å"Asian-American†. The author then discusses how ridiculous it is that the people in this country have designated everyone in the world to a separate group. Defining them before they can define themselves.   Ã‚   ... ...urban areas anymore. After going to public schools for almost 16 years I can say that there is a lot of segregation everywhere because people feel more comfortable among those of their own race. Does this mean that if there are a group of white kids hanging out together that they are racist? No, this just means that all they are is a group of kids. For someone to point out their race and the fact that they are all the same and then to judge them and their beliefs without knowing anything for sure is a racist statement in itself. Overall, Andrew Hacker is a good writer. I don’t agree with all of his beliefs but he makes a very good argument. There are many people that feel strongly about an issue and do not speak up. The admirable thing about Hacker is that he said what he feels and he is not scared to speak his mind. That is a respectable trait. Don’t you agree? â€Å"A huge racial chasm remains, and there are few signs that he coming century will see it closed. A century and a quarter after slavery, white America continues to ask of its black citizens an extra patience and perseverance that whites have never required of themselves† -Andrew Hacker (On the final paragraph of his book)

Is Doubt the Key to Knowledge Essay

As a student currently taking the International Baccalaureate, I constantly question the differences between the several areas of knowledge which I study. In a period where technology shows constant developments which trigger new discoveries and establish new facts, a critical outlook is essential in order to assess the validity and limitations of knowledge claims that arise within these fields. The twenty-first century has been called the age of information, where individuals have the ability to communicate freely and where knowledge becomes increasingly accessible. This seems to create an environment where knowledge prospers freely, and where doubt is gradually becoming extinct. However, many still argue that this new age of information bombardment creates a false sensation of certainty, and a series of unsupported convictions. Almost all areas of knowledge have a particular way of achieving values of truth, when that is possible whatsoever. This is directly linked to the ways of knowing in Theory of Knowledge, (emotion, perception, language and reason) as well as through the methods each field uses in its attempts to explain something, or to reach truth. Furthermore, it is important to recognize the several â€Å"paradigm shifts†, as in the term first coined by Thomas Kuhn[1], that change the perception and methods through which we acquire and interpret knowledge, as well as our definition of truth. Scientific certainty derives from countless experimentations and observations, and many debate whether scientific truth can ever be reached. History, on the other hand, is rigorously based on personal experience and interpretation of individual accounts, which allows for partiality and bias. This essay aims to evaluate and distinguish these two areas of knowledge, as well as determine the possible legitimacy and certainty that can be obtained from the knowledge claims produced in each field. Historical analysis is one the most controversial areas of knowledge, possibly due its extremely ambiguous and uncertain nature. Historians may disagree over the causes and consequences of nearly any historical event. It is important to remember that history is based on paradigms. As a result, it s almost impossible to find a particular period in history which has not been marked by disputes between historians, attempting to determine what actually happened. Thomas Carlyle, a 19th century historian and teacher at the University of Edinburgh, once stated that â€Å"The history of the world is but the biography of great men†, an allusion to The Great Man Theory, one of the many paradigms that have bent the shape of historical analysis. If we take the Second World War as an example, it seems as if the historical context of the war is seen through the actions of men such as Adolph Hitler, Joseph Stalin, Benito Mussolini and Winston Churchill. Another paradigm that can be observed in historical thought is the â€Å"Rise and Fall† concept, which tends to evaluate the history of empires and historical powers in terms of two phases: the ascent and decline. Examples of this paradigm can be found in many titles of history books: â€Å"The Rise and Fall of the Holy Roman Empire[2]†, â€Å"The Growth and Decline of the French Monarchy[3]†, â€Å"The Rise and Fall of the Third Reich[4]†, amongst others. Furthermore, as we analyze the history of the Second World War, we also find correlations with another historical paradigm, best exemplified by the famous proverb: â€Å"History is written by the victor†. The argument proposed is quite clear; those who triumph at War and reach power will inevitably influence and determine the course of history. In order to better illustrate this claim, two extracts follow, concerning the Nazi invasion of the Soviet Union in June 1941; the first, a broadcast by Winston Churchill to the British people, and finally a speech given by Adolph Hitler in Berlin, proclaiming the invasion of the USSR: â€Å"At 4 o’clock this morning Hitler attacked and invaded Russia. (†¦) A non-aggression treaty had been solemnly signed and was in force between the two countries. †¦) Then, suddenly, without declaration of war, German bombs rained down from the sky upon the Russian cities. (†¦) Hitler is a monster of wickedness†¦Ã¢â‚¬ [5] Winston Churchill, London, June 22 1941 â€Å"National Socialists! (†¦)The German people have never had hostile feelings toward the peoples of Russia (†¦ ) Germany has never attempted to spread its Natio nal Socialist worldview to Russia. Rather, the Jewish-Bolshevist rulers in Moscow have constantly attempted to subject us and the other European peoples to their rule. (†¦) which were particularly severe for Germans living in the affected nations. †¦) The purpose of this front is no longer the protection of the individual nations, but rather the safety of Europe, and therefore the salvation of everyone. May God help us in this battle. † Adolph Hitler, Berlin, June 25 1941[6] Analyzing both speeches, the difficulties of validating a historical account become quite evident, since there are always several perspectives concerning a specific historical event. As it relates to the ways of knowing, history is extremely dependent on perception and language, making it particularly hard for historians in hindsight to corroborate one account over the other and recognise its legitimacy. However, offering a personal perspective, I would most likely tend to support Churchill’s account of the 1941 Nazi occupation of the USSR. Yet, after exposing the uncertainties and ambiguity of historical knowledge, I begin to question whether or not my perception would differ, had Hitler and the Axis’ forces won the war. Unfortunately, it seems that would most likely be the case. Science is widely regarded as one of the most reliable fields of inquiry. When considering its potential for accurate and impartial conclusions, my initial response was to consider the scientific method the ideal, archetypal model of discovery. History seems simply too inseparable from human emotion and interpretation to produce a constantly indisputable account of facts, while science appears to be the most reliable and precise area of knowledge, solely based on rationality, empirical evidence and observable patterns. The scientific method, starting with a predicted hypothesis, followed by an experiment, collection and interpretation of data, which ultimately leads to a conclusion which could be repeated by any other scientist, gives the impression of being the perfect â€Å"truth formula†. On the other hand, when looking at the progress of science over time, it is important to realize that, together with the other areas of knowledge, real certainty can never be achieved in science. Even when scientific models survive repeated testing which fail to disprove them, they cannot be universally accepted as truths, but only provisional truths that are simply given functional certainty. The Caloric Theory[7], introduced by Lavoisier, was once a commonly accepted theory that was discredited in the 19th century by the mechanical theory of heat introduced by Carnot[8], which later on evolved into the science of thermodynamics. This supports the claim that scientific â€Å"truths† only exist on their specific â€Å"scope of applicability†[9]: â€Å"Science progresses through trial and error, mostly error. Every new theory or law must be skeptically and rigorously tested before acceptance. Most fail, and are swept under the rug, even before publication. Others, like the luminiferous ether[10], flourish for a while, then their inadequacies accumulate till they are intolerable, and they are quietly abandoned when something better comes along. Such mistakes will be found out. There’s always someone who will delight in exposing them.  Science progresses by making mistakes, correcting the mistakes, then moving on to other matters. If we stopped making mistakes, scientific progress would stop. † [11] In conclusion, it seems that uncertainty will always be an indissoluble part of every area of knowledge. We can also conclude that historical and scientific knowledge have an incredibly different way of explaining and interpreting things, mostly due to the ways of knowing, or according to which filter each area of knowledge attempts to express their ideas, and draw conclusions. While many may argue that the main purpose of these areas of knowledge is to explain and generate answers, some would say that their aim is inquiry, and their purpose is to generate questions. If we analyze these fields in hindsight, it is hard to dispute the claim that what we now consider hard facts are simply theories waiting to be discredited by the progress of our existence. Although at first I found myself to be disappointed with my findings, I stand corrected. The pursuit of knowledge, the quest for truth, is a never ending cycle of discoveries, and most importantly rediscoveries. Once we are certain of anything, we kill this cycle, we close the book, and the entire process loses significance and context. In the human drive for knowledge and higher awareness, as in the questions that generate the angst and sorrow of human consciousness, there can never be an unquestionable truth, an indisputable answer, for certainty is an illusion.

Delayed Gratification

â€Å"The ability to discipline yourself to delay gratification in the short term in order to enjoy greater rewards in the long term is the indispensable pre-requisite for success. † Brian Tracy, a self-help author who also makes presentations on leadership skills, sales topics, managerial effectiveness, and business strategy, is correct on the topic of delayed gratification. According to Google Dictionary, delayed or deferred gratification is the ability to wait in order to obtain something that one wants. This is what everyone should do so they can obtain what they want in the future, by working their hardest now.In the year 2010, young adults are having trouble grasping the idea of delayed gratification and if they don’t know what delayed gratification is they get into problems that many people don’t want to be in. People in high school must learn that delayed gratification will help them in the long run because if they do well in high school they will get int o a good college and then get a good job, but it can also go the other way too. If they do badly in high school they won’t get into college, they will work a job that doesn’t pay much and they will be unhappy because nobody respects them because they didn’t go to college.This concept also ties in with materialism because many students want the latest and greatest in technology and other gadgets and when they start to drool over the amazing things they can get, they start to take their mind off of school and onto getting a job. If they get this job and forget about school, they won’t be able to do well in the future and then they won’t be able to live by themselves, because they won’t have enough money to pay the bills, because the job they got to get the gadget they wanted, was an instant gratification job or a job that will pay small money very quickly.According to two professors of the University of Washington, in 1998, of 1000 high school students only 457 of them stayed on track through all four years of high school and were on time for graduation. This means that over 50% of students don’t do well in high school and mess up going into college, which also messes up their future. Four hundred thirty four of the 1000 dropped out, or transferred to a different school and 109 graduated later. These statistics maybe outdated but are still good to know about them so we can learn from our mistakes. These statistics are very bad for students and there is a way for them to ecome better and exceed in the future by also working hard now. Delayed gratification is a smart way to go if you want live a successful life in the future. Walter Mischel at Stanford University, conducted an experiment called, The Marshmallow Experiment. This experiment was done in the 1960s and tested what kids would do if marshmallows were sitting on a table. The idea was to see if the children that could wait would demonstrate they had the abil ity to delay gratification and control impulse, both significant and important traits for attaining wealth and being financially successful.The experiment was a group of four-year-olds were given one marshmallow and promised a second one on the condition that they wait twenty minutes before eating the first one. Some children were able to wait and others could not. The researchers then followed the progress of each child into adolescence and demonstrated that those with the ability to wait were better adjusted and more dependable, and scored significantly higher on the Scholastic Aptitude Test years later. This shows that waiting is best and if you learn the ways of delayed gratification you can succeed in life.Delayed gratification is crucial to have a grand life in the future. If a person has learned delayed gratification and is able to apply it to their life, they will exceed in high school, exceed in college, get a superior job, and retire in good health. This is why people shou ld go by delayed gratification because not only will you be intelligent and will be able to speak about current topics easily, you will be respected by people you meet and have an easy life in the future.

Antony vs Brututs essays

Antony vs Brututs essays Julius Caesar was killed on March 15, also known as the ides of March. He was at the peak of his power and domination of the world. The Council of the Roman Empire intended to crown Caesar king of the entire Roman Empire. Caesar would be the most powerful man on the earth and that frightened even some of his closest friends. Cassius, a once loyal follower of Caesar devised a plan to kill Caesar for his ambition and thirst for power. Along him he dragged Brutus, one of Caesars closest friends, into the scheme. Brutus was a loyal to Caesar, but stated he cared more for Rome, and in Caesars ambition for power, Brutus said it was not in the greater benefit of the Roman people. Following the murder of Caesar, Antony, an always loyal friend to Caesar, walks in and finds the Conspirators surrounding Caesars dead body. He doesnt agree to what they have done, but he cant express his disgust. However, he is given the right to speak for Caesars honor in front of the Roman people and this is one of the most memorable speeches in the history of time. Brutus also speaks, but he couldnt persuade the crowd more then Antony would. Following the departure of the Conspirators from Caesars the Capitol, Brutus speaks in the streets of Rome in front of a massive crowd. The others that didnt listen to Brutus, listened to Cassius speak on a separate street. Brutus begins by saying, yes he was a dear friend of Caesar, but his love for Caesar was unparalleled to his love for Rome. This is an valuable way to start out his speech declaring that his love for Rome is immense. He says would you rather have Caesar live and die all slaves or have Caesar killed and let the freemen live on. He makes and effective speech by saying as Caesar loved him he weeps for him; as he was fortunate, I rejoice at it; as he was valiant, I honor him; but as he was ambitious, I slew him. This part of the speech is quite effective,...

The best way to answer the question Why should I hire youÂÂ

The best way to answer the question Why should I hire you   It’s the moment of truth- you’re on the job hunt and have landed an interview and it’s going well. You’re making a great impression on the person you’re meeting with and it really feels as if you have this locked up†¦ and then all of a sudden you’re hit with the big question: â€Å"Why should I hire you?† On its face it may seem like an easy question, but the truth is that it may only seem deceptively so. On top of there being a lot riding on your answer (namely a possible new job), the way in which you choose to answer the question may reveal a great deal to the person who’s in a position to make a hiring decision about you. Obviously, you want to make a good impression, and there’s a million overused and unremarkable ways to handle the question that you should wisely avoid. With all of that said, perhaps it doesn’t seem so simple anymore?Don’t worry- although there are plenty of ways to miss the mark when you’re facing this question, there are some effective strategies for how to handle it that can help turn a good interview into a great one, ensure that you leave a positive lasting impression on the interviewer, and increase your chances of getting hired. The Balance recently published an article highlighting proven strategies for handling the â€Å"Why should I hire you?† question. Consider taking advantage of the following tips when you next face it.Build your pitch.Always remember that you’re selling yourself whenever you’re on an interview, and your answer to the question â€Å"Why should I hire you?† should reflect a deep awareness of the requirements of the position that you’re interviewing for, the needs of the company that you’d like to become a part of, and the personality traits, skills, and experience that you possess that make you an ideal candidate. This means that you should always do your homework before getting to the interview, and you should be ready to confidently connect the dots between you, the employer, and their needs. If you have this down cold, then you’re in a good position to let the interviewer know precisely why they should hire you; if you’re unsure of the answer, keep working to connect those dots before the day of the big interview arrives. It never hurts to take a look at the keywords in the job posting and incorporate some of them into your answer.That said, you should always be ready to tweak your answer as needed to reflect any new information you get during the interview. For example, if you go into the interview thinking that good project management skills is your most valuable asset for the position but learn during the interview that they’re really looking to hire someone who’s a whiz with numbers, you may want to consider a revision if the question arises.Keep it brief.A good answer to the question need not- and really should not- be an e ndless soliloquy that takes the unfortunate audience on a meandering journey through your entire life story. Keep it short, simple, and to the point- think a minute or two, tops. Your one goal is to succinctly encapsulate why you effectively bridge the gap between the position you’re vying for and the needs of the company. Anything longer than that may exhaust the listener and may truly be â€Å"TMI.†Realize it’s not just what you say.Sure, you’re going to be judged based on what you say in response to this question, but just as important for this and all other interview questions is how you respond. This includes your confidence, body language, and ability to sell yourself as a true potential asset who stands out from the job hunting crowd. So, not only prepare what you intend to say in response to this weighty question, also be sure that your delivery is razor-sharp. It’s okay to act like you’ve prepared an answer in advance- hiring manage rs love  preparation and attention to detail!What makes you stand out?It’s always smart to keep in mind that for every good answer you might have for every interview question that arises, there’ll be a pack of other qualified candidates who will also come to their interviews strapped with good answers as well. Therefore, you should come ready to answer the question â€Å"Why should I hire you?† with something that makes you stand out from the crowd. Anything that makes you unique and could be viewed as a potential checkmark in the â€Å"pro† column when hiring personnel are deciding about you is fair game. Perhaps the interviewer mentioned that the company is seeking to expand its business internationally and you speak the language of a country that they may be looking to do business in- that could be a potential game changer. Try to have your own game changer in mind when facing this question. Any detail will do- not only will you seem well-suited for the job, but it will also show that you’ve done your homework in advance and know what the company is all about.â€Å"Why should I hire you?† is a question that has the potential to leave you rambling on and on while not saying much of anything. Don’t waste your opportunity to create a powerful, pointed answer to this common interview question. Your interviewer will be impressed with your ability to summarize all you have to offer in a focused soundbite- you’ll look prepared, confident, and responsible, all traits key to getting the job.

Report Essay Example | Topics and Well Written Essays - 1000 words - 8

Report - Essay Example More people are embracing the use of feedback in the teaching process, especially due to its benefits over other methods of teaching. Increasingly, more schools are adopting the use of feedback as a method of teaching their students. With this regard, this paper seeks to establish the reasons behind the success and growth of the use of feedback among teachers in schools. Additionally, it will focus on the advantages and challenges facing feedback as a teaching method. As feedback gives an opportunity to the teacher to understand the emotions of the students, this method has increasingly gained proves to be the most effective teaching tool. From the research, the paper recommends that whenever teachers decide to use feedback as a tool of evaluation, not only should the timing be appropriate but also have independent evaluation committees. This is the only way that the method could achieve best results. 2.0 Introduction Feedback is one of the commonly used methods of teaching for stude nts currently. Over time, there has been an increase in the number of teaching methods that teachers and educators use for effective teaching of their students. ... While discussing the use of feedback in higher education, this essay through secondary research will outline some of the benefits and challenges facing this method of teaching, and later present findings of the research, finally drawing conclusions and recommendations from this study. 3.0 Background   There is an increased emphasis on the contribution of student feedback to the quality of education among students. Different researchers have sought to conduct different students on the impact of feedback on the quality of education. According to Rowe (2010), the current research considerably focuses on the effectiveness of feedback among the students. Additionally, it focuses on the timing of the feedback as well as the modes that offer feedback. Other researchers have sought to demystify the effectiveness of feedback by conducting an analysis of the advantages and disadvantages of feedback to the students. With these researches, different educators have adopted the use of student fe edback as a teaching method. This research seeks to establish the effects that feedback has on the students through an analysis of its advantages and disadvantages (Swain, 2008). 4.0 Nature of Feedback Feedback, defined as giving specified information about a person’s current behavior aims at helping him or her continue with the behavior or modifying the behavior. It involves the sharing of information about the student’s performance, giving them an opportunity to express their sentiments on the learning process. As such, this is the most important tool used in the teaching process (Richardson, 2005). Positive feedback indicates that teachers should sustain the behavior, due to its effectiveness or appropriateness. On the other hand, negative or

Company Profiles of HSBC Essay Example | Topics and Well Written Essays - 1250 words

Company Profiles of HSBC - Essay Example Historical Background HSBC was reported to have been founded by â€Å"Thomas Sutherland, a Scot who was then working for the Peninsular and Oriental Steam Navigation Company† (HSBC Global Site, 2012, par. 2). Its establishment was disclosed to have been fuelled by the perceived need to finance increasingly expanding trade between Europe, China and India. As such, the first bank was noted to have been opened in 1865 in Hong Kong and in Shanghai, China one month after. In the UK, its official website disclosed that the roots of HSBC bank was traced from the establishment of Birmingham and Midland Bank which was founded by Charles Geach in Union Street in the city of Birmingham on the 22nd of August, 1826. Only in 1992 was it officially identified as part of the HSBC Group by joining as member. Historical facts revealed that in September of 1999, the Midland Bank was already renamed HSBC Bank to communicate to the public its corporate leadership as a global financial bank. Compan y Structure and Organization HSBC UK is governed and headed by its CEO, Brian Robertson. Three managing officers report directly to him under Personal Financial Services, Business and Commercial Segment, and Commercial Banking (The Official Board.com 2012 ). Main Products and Services The categories of HSBC’s products and services are initially classified into two broad categories: personal and business. Under personal products and services, there are four distinct offers: everyday banking; borrowing, savings and investing, and insurance. Under business products and services, HSBC provides professional advices regarding starting a business; and banking depending on stipulated capitalization ranging from turnover up to ?2m (business banking); turnover of ?2m to ?25m (commercial banking) and turnover in excess of ?25m (corporate and structured banking). Likewise, HSBC offers international banking services that range from maintaining international business accounts, insurance an d protection, internet banking, importing and exporting and even global cash management, among others (HSBC UK 2012) Areas of Operations HSBC UK operates more than 1,500 branches across England, Wales, Scotland and Northern Ireland. As revealed, HSBC UK scope of operations â€Å"extends to the full range of our commercial, corporate, premier and private banking services - as well as to subsidiary brands like First Direct, M&S Money and HFC Bank. The UK is also home to our global headquarters, 8 Canada Square. Located in the heart of Canary Wharf, 8CS is one of the country's tallest buildings, spanning 42 floors and employing more than 8,000 people across hundreds of different roles† (HSBC Bank plc, 2012, par. 2). Financial Structure The financial highlights sourced from HSBC’s financial interim reports for the period ended June 30, 2011 are summarized below, with comparative figures from June 30, 2010: Financial Highlights (?M) June 30, 2011 December 30, 2010 Net Inter est Income 3,622 3,710 Profit for the Period 1,435 979 Total Assets 857,288 798,494 Total Liabilities 824,760 766,137 Total Equity 32,528 32,357 Source: HSBC Bank plc, Interim Report 2011 ` From the financial highlights, it could be deduced despite the apparent 2.43% decline in net interest income of HSBC from the December 30, 2010 period to June 30, 2011, the profit for the same period exhibited a remarkable increase from

Major event happened in China Essay Example | Topics and Well Written Essays - 2000 words

Major event happened in China - Essay Example This places China on the same level as Trinidad and Tobago and Serbia. The index also reveals that China is indeed more corrupt than most of the developing countries like Sri Lanka. Corruption in China takes various forms such as either structural or non-structural. Non-structural corruption is also common in other parts of the world and includes illegal or criminal acts such as embezzlement of public funds, bribery, nepotism, and patronage. Structural corruption, on the other hand, is very difficult to tackle because it emerges on from weakness in political and economic structures in the country. This includes backdoor deals, statistical falsification, and graft. What is worse, corruption in China takes place at both individual and institutional levels. Political corruption has been a major obstacle to China’s development over the years and despite the government taking significant steps to curb the problem, there are still major instances of corruption in the country. Some analysts such as Yan Sun, a professor at City University of New York claim that there are more corrupt members in China’s leading political party, CPP than there are honest members. The current Chinese President Xi Jinping has taken a tough stance against corruption and has vowed to fight the vice. Impacts of widespread corruption include undermining democracy and good governance, reduces accountability, weakens institutions, and compromises both international and national laws. Corruption is a major threat to China’s development in its bid to overtake the US the world economic powerhouse. Most of the cases of corruption in China do nt6 find their way to the international stage due to unwillingness of the government to share such data with f oreign agencies. This has, however, not stopped some cases from attracting headlines in both local and international media. This essay is based on Makinen Julie’s article titled â€Å"In China, Corruption Cases Keep

Commercial Accounting Essay Example for Free

Commercial Accounting Essay Commercial accounting is an accurate account of business transactions, it can only be acquired if both cash and credit transactions are performed, recorded, and recognized in such a way that there can be no duplication and the transactions are recorded under commercial accounting. The system known as double entry book keeping or the commercial accounting system that records both aspects of transactions, also it records credit transactions in cash accounting the day of the receipt. The single entry in accounting for example: there is a sale, where the transaction is complete after the exchange of cash for goods. In commercial accounting the date in which the transaction was made needs to be recorded regardless to whether it was paid or it wasn’t. Generally Accepted Accounting Principles better known as (GAAP) is the collection of standards and practices that are required to be used by business’s to record and present the results of their financial activities and their records of what they owe, established by the Financial Accounting Standards Board (FASB). These accounting principles are standardized and used for the many private and publicly traded companies in America today. Every economic event within business must be associated with and recorded by a specific entity and business records must not include the personal assets or liabilities of the owner. If an idea holds no impact on a decision maker, investors, or creditors, then the relating (GAAP) principles do not have to be followed. (GAAP) requires the use of accrual basis accounting rather than cash basis accounting, this is imposed on businesses so that investors have a minimum level of consistency in the financial statements they use when analyzing businesses for investment purposes. The accrual basis of accounting over the cash basis of accounting in commercial accounting and generally accepted accounting principles (GAAP) is different depending on whether you run a large scale business or a small business. Cash basis is used mostly by small businesses where owners and creditors want a simple way to understand the financial statements and to understand whether there is a profit or loss in the business. Accrual basis is used by large businesses and when revenue is earned expenses are accrued. Cash basis gives you a clear picture of your cash flow, but does not give you a good idea of business in the long term because you are not recording income when it is actually earned. Accrual basis accounting accurately matches your income and expenses and if not managed carefully you could lose track of your actual cash flow, with accrual basis transaction statements they are recorded in which the events occur. You don’t have to wait until you see the money, or actually pay money out of your checking account, to record a transaction. References (Investopedia.com) (Wiley PLUS)

The Atacama Desert Essay -- Chile Geography

The Atacama Desert Abstract Exclusive of the largest mountain ranges and oceans, earth’s most well-known physical features are its great desert regions. The word desert often conjures up ideas of open expanses of sand and towering dunes blown by perpetual wind and dust storms. Moreover, deserts are often categorized as being strictly sandy, hot, and extremely dry. Only part of this assumption is correct. Furthermore, the categorizing of deserts as such illustrates how little knowledge many people in fact have of desert regions of the earth. The notion that all deserts are hot and sandy is especially erroneous. The surrounding landforms, air temperature, and soil composition have no bearing on whether or not a climate region is classified as a dessert. The sole characteristic used in classifying climate regions as a desert is aridity; a lack of moisture (Cressy 390). Deserts can be defined as regions where less than 10 inches of liquid equivalent precipitation falls each year. A better definition is any climatic region where evaporation substantially exceeds precipitation for most of the year (Cressey 390). Thus, based on this definition it is clear that deserts are not regulated to hot low latitude regions of the earth. Deserts are found at all latitudes, and encompass all air temperature ranges found on earth. Deserts types range from hot hyper-arid deserts such as the Sahara to less known and rather unusual cool coastal deserts such as the Atacama. Although the Atacama does embody hyper-arid characteristics, the Atacama Desert is generally classified as a cool coastal desert. The remainder of this paper will focus specifically on the physical characteristics of the Atacama Desert. Topography Located in northern Chile... ...tley, Adrian J. â€Å"150 million years of climatic stability: evidence from the Atacama Desert, northern Chile.† Journal of the Geological Society 162.3 (2005):421-. Kampf, Stephanie K. "Evaporation and land surface energy budget at the Salar de Atacama, Northern Chile." Journal of Hydrology 310.1-4 (2005):236-. Lamb, Simon. â€Å"Cenozoic climate change as a possible cause for the rise of the Andes.† Nature 425.6960 (2003):792-. Light, Mary. â€Å"Atacama Revisited: â€Å"Desert Trails† Seen from the Air.† Geographical Review 36.4 (1946):525-545. Mooney. â€Å"Atmospheric Water Uptake by an Atacama Desert Shrub.† Science 209.4457 (1980):693-694. Oppenheimer, Robert. "National Capital and National Development: Financing Chile." The Business History Review 56.1 (1982):54-75. Rudolph, William. â€Å"The Rio Loa of Northern Chile.† Geographical Review 17.4 (1927):553-585.

Healthcare2 Committees, Euthanasia

Euthanasia laws are sometimes termed to as Physician assisted or the right- to- die laws. The laws tend to specify whether euthanasia is permitted in the laws of the states and the legal aspect of it. Euthanasia involves the withdrawal of life supporting medical procedures to let a person die, i. e. assisted suicide (Pozgar, & Santucci, 2010). In the real sense, there are no specific federal laws regarding the case of euthanasia. Laws regarding this issue are often left to be dealt with at individual state levels and therefore tend to differ from state to state.Ethical Aspects of These Laws Some arguments for and against euthanasia have been brought forward. Ideas’ campaigning for euthanasia argues that the process should be administered if the person is under severe pain, or physical and psychological suffering. It is argued that euthanasia will help relieve these people from suffering that they might be experiencing. The opponents against euthanasia are based on the act of k illing being morally unacceptable and wrong. Killing is forbidden and goes against religious teachings.Some believe that though some diseases or illness may be cured from new procedures being discovered and unexpected healings occurring. Mercy killing will also lower health care thus leading to victimization of vulnerable individuals (Pozgar, & Santucci, 2010). Legal Rights of Patients, Families, and Friends The legal and ethical aspects relating to euthanasia are current dilemmas facing the medical care professionals currently. Decisions by family and friends of the sick are depended on the love and care they have for their loved one.Therefore the decision to either end the life of an individual should entirely lie on the family. The families have the rights to decide for their sick members especially if they are undergoing severe pain and sufferings. They also have a right if their patients are in a comatose or a vegetative state and can not make decisions on their own. 2. Health Care Committees This is a group of people who are charged with the responsibility of acting as resource personnel when decisions involving ethical issues become a challenge.The committee constitutes of public members, doctors, ethicists, nurses, social workers and lawyers among many others. The committee consults in private and offer guidance and assistance regarding ethical matters. From the advice given by the committee, the health personnel make the final decision regarding the step to take assisted by the patient and the family members (Pozgar, & Santucci, 2010) Best Attributes Of Ethics Committee The committees offer consultations that lead to decisions that best befit the sick, their families and the health care personnel.The committee is present to offer recommendations regarding issues concerned with policy development and the entire public is educated on ethical issues. Apart from this assistance, the committee also offers help in relation to medical care versus health care provision and look into the disagreements of health personnel on treatment channels to be followed (Otlowski, 2000). Worst Attributes Of Health Care Ethics Committees The committee is viewed by family members of those to undergo euthanasia as killers. This is due to the decisions they normally arrive at.The committee is faced with new challenges each time a new case is brought before them. Decision makings, course of actions suggested and way forward suggested by the committee has the aspects of right and wrong in relation to the final decisions arrived on by the family and medical practitioners. Ethics Committees Helps Foster and Ensure Ethical Standards Are Upheld In the Medical Profession The ethics committee is made up of professionals. As indicated, the committee is made up of people from different professions who are quite familiar with different ethical issues.From the constant consultations held regarding ethical issues, it is with no objection that sound decisions are ofte n arrived at. Most often, the decisions they arrive at are found to be embraced by the sick, their families and the medical practitioners since they take into consideration what is good for these different people. This therefore implies that ethical standards are held up high. References Pozgar, D. & Santucci, N. (2010). Legal and Ethical Issues for health care professionals. New York: Jones and Bartlett Publishers. Otlowski, M. (2000). Voluntary Euthanasia and the Common Law. London: Oxford University Press.

Labeling and Discrimination Essay

Theory is the criminal process. It is the way people and actions are defined as criminal. The one definite thing that all â€Å"criminals† share is the negative social reaction as being labeled as ‘bad†. Law-abiding society often shuns the offender causing them to be stigmatized and stereotyped. The negative label applied to an offender often shapes their self-image and often leads them to live up to their newfound identity by committing acts that are more criminal. Edwin Lemert described this as being secondary deviance caused by primary deviance. The self-concept identifies two major theoretical perspectives. The first concept being that deviant labeling may subsequently influence deviance by altering a person’s self-worth. The role of self-dynamics and symbolic reaction amplifies negative expectations of society. The second concept focuses on social structure aspects of exclusion of offender’s by blocked access to structural opportunities. Matsudo, 1992) This ultimately becomes discrimination for people labeled by society as â€Å"criminals†. â€Å"Felon† is a label that is given to ex-offenders by society that confirms the degrading status that accompanies conviction. This is labeling. An offender is discriminated against because society views them as being â€Å"bad†. In short, a â€Å"felon† is a legal outlaw and social outcast. Not all the good that a person may have done previously suddenly matte rs and society assumes that there is nothing but despicable traits left in this person’s character. Their integrity is lost forever. Society assumes that â€Å"felons† cannot change and it becomes a struggle to be given a second chance to prove that people can, and do change, if the will to do so is there coupled with the tools needed to achieve a crime free life are also. The stigma attached to â€Å"felons† is so great that most opportunities for education, employment, and housing are not easy to obtain. These opportunities (tools) are often blocked because the offender has a criminal conviction. If society wants a lower crime rate then it seems that these opportunities should be available to individuals in this category. In order to rehabilitate individuals there must be a way for them to raise their self-image and seek out a crime free life. A sense of self-pride and achievement for many offenders could be the turning point in life needed for them. In turn, the crime rate would decrease. (Bodwitch, 1993, Freeman, 1991, Hagan, 1991, Link, 1982, Sullivan, 1989) These peoples are no less human or equal than any other except that they have made a mistake. Our society has somehow decided it to be acceptable to treat this group of people, and there are more than two million in the United States, as outcasts, undeserving of housing, employment, or education. Society has decided that â€Å"felons† should not only serve the sentence given as punishment for their crime, they should be punished for the rest of their lives. This seems very unfair and cruel. In my opinion, we as a nation should be not be discriminating against this group of people, but instead should be giving them equal opportunity to be educated so that they can obtain employment to support themselves and their families. They should have the same opportunity to live in adequate housing just as the rest of society does. This would be a step in the right direction to help increase the self- image that has been shattered by labeling and possibly deter any behavior by responding to this labeling by continued criminal activity as a means of defense, adaptation, or by attacking back at society. (Bernberg) Education is the first step to rehabilitating an offender. Many offenders do not even have a high school education. Some cannot read or write. In order to obtain gainful employment sufficient to support one’s self or a family, they must have at least a basic education. If not, some form of crime will be used to compensate for the lack of income provided by employment. In order to be employed by any company you must have a high school diploma or a GED certificate. Denying education is a form of discrimination to suppress a group of people from gainful employment. Employment is one of the hardest things for an offender to obtain. Employment applications ask for any convictions to be listed. If an offense is not listed on the application, it can be a reason for termination. Anyone that does choose not to disclose their convictions runs the risk of losing benefits from years of employment such as their retirement benefits and/or medical coverage. More often than not, if an offense is listed on the application it will be a disqualifying factor for consideration of the position. Even if the offense does not disqualify the applicant the mere fact that there are so many people looking for work that the applicant without any previous convictions will probably be placed ahead on the qualifying list for employment. Most employers view a â€Å"felon† just as the rest of society does. They do not want a person of this character working for them because they may view them as being dishonest, or they might even be frightened of the â€Å"felon†. This practice of asking for convictions on employment applications is also a form of discrimination. It greatly reduces the possibility of gainful employment for â€Å"criminals† by asking for this information. The past convictions of a person does not have any bearing on whether or not they are the best qualified applicant for the position offered by a company. If any person is denied employment and has no way to support himself or his family, that person will ultimately turn to some form of crime in order to do so. The offender will adapt and live up to societies expectations of them. If this type of discrimination stops, there is a possibility that more offenders will conform to the expectations of society and rehabilitate into productive citizens, thus, decreasing crime in our communities. Another area of discrimination for offenders is the housing market. Society does not want anyone with a â€Å"criminal† past living in their community among them. An offender can have a conviction that is over twenty years old and still be denied housing in many communities such as mobile home parks, apartment complexes s, private rentals, and even from some home loans. Some communities will not allow anyone with any type of criminal history to live there. A person could have had their offenses dismissed by the court and still be denied because of the accusation alone. Many of the government programs offered to help low-income people are not available to anyone with a felony. A â€Å"felon† is automatically disqualified from receiving any help from government programs. Offender’s often end up living in communities that are offered by â€Å"slum lords† in areas that have a bigger crime rate than in other areas. This practice of discrimination could lead to offenders falling back into committing criminal acts because other criminals surround them, thus, reinforcing a negative self-image possibly leading to a return to criminal activities. If society continues to accept the criminology theory it will continue to cause social problems for both the community and the offender†. Labeling is a stepping stone in the development of criminal careers. †(Benrburg) This social problem ruins people’s lives and creates a pattern of recidivism. The goal of society should be to try to find ways to decrease crime, not condone p ractices that will potentially increase crime. Everyone deserves a second chance in life to correct the mistakes that have made. If society was as quick to give a second chance, as it is to label and condemn someone for their mistakes, we could possibly rehabilitate a good number of offenders into productive citizens. Our nation could even possibly decrease the crime rate at the same time. None of the other practices of the criminal justice system seems to be working very well, maybe an approach of removing the barriers blocking education, employment, and housing might make a positive difference.

Morality in the US essays

Morality in the US essays Many things have influenced the United States in its history. Morality,one of these influences, has been both observed and ignored in this history. This essay will show different periods in history when the United States acted in a immoral fashion. The United States treated the Japanese Americans immorally in World War 2 and acted immorally toward Native Americans especially at Wounded Knee. Another of the immoral acts that the US has committed was the My Lai Massacre. In 1940, the United States census found that there were 126,947 Japanese Americans in the United States, 79,595 of which were native born. On December 11, 1941, two days after the bombing of Pearl Harbor, 1370 Japanese Americans were detained by the FBI for being "dangerous enemy aliens." In 1942, the United States government relocated 110,000 Japanese Americans to internment camps. The United States did nothing to any other people in the country including the German Americans, the Italian Americans, and the Polish Americans. This may have been because the Japanese had attacked the United States on its own territory. The Japanese Americans who were relocated lost all their property and jobs during the internment. In December, 1942, 2260 "dangerous persons" of Japanese ancestry were deported from Latin American countries by the US government in the hopes that they could be used against Japan as hostages. When World War 2 ended, 1400 were not allowed to return to their home countries. Over 900 of these people were deported to Japan. After World War 2 ended, the Japanese Americans were released from their imprisonment in the internment camps. However, it was not until 1948 that the United States government passed the Evacuation Claims Act which authorized payment to Japanese Americans who suffered economic losses during their internment. However, only $.10 were paid for every $1.00 lost by the Japanese Americans. The mistreatment of Native Amer...

Facebook Marketing Strategy Why You Need One How To Build It

Facebook Marketing Strategy Why You Need One How To Build It Facebook marketing has gotten exponentially more challenging now than it was in the early days. Organic reach is harder to come by, advertising has become more important, and old-school tips and tricks that once worked well may not anymore. Now, more than ever, having a clear strategy is crucial for success. You know that though. Thats why youre here, right? So, your next questions might include: Can you still do effective marketing on Facebook organically? How exactly should smart businesses approach crafting their strategy? What are current best practices to consider following (and to consider breaking)? Which tactics are worth experimenting with right now? Should you consider using tools to better manage your processes? This post will dive into each of these points (and more), showing you exactly how to map out a robust strategy that will help you make the most of Facebook. Facebook Marketing Strategy: How to Plan the Best One in 8 StepsWhat Are the Benefits Behind Planning a Proactive Strategy? research data shows that marketers who document strategy are 313% more likely to report being successful. If Facebook is a primary marketing channel for your company, that means proactive planning should be considered important to ensure the effectiveness of your efforts. Of course, that strategy needs to be thoughtful and on-point. Youll need to do some research and keep it flexible enough to adjust your tactics based on performance over time, but having a plan will put you ahead of the game. You can make documenting that strategy easier by downloading the templates and resources below. In it, youll find a ZIP folder that includes the following: Facebook Marketing Strategy Template (PPT): This template will make it easy to document your entire strategy from start to finish. Google Analytics Custom Reports: Use these links to set up custom reports in Google Analytics for measuring social media success in just a few clicks. Social Media Calendar: Plan every post and keep the execution of your strategy organized in one place. This post will show you exactly how to put it to use so you can get this entire task completed quickly and easily. Planning Your Facebook Strategy in 8 Steps Step 1: Establishing Goals Step 2: Conducting a Facebook Page Audit Step 3: Understanding Your Audience Step 4: Developing a Brand Voice for Facebook Step 5: Running a Competitive Analysis Step 6: Planning a Facebook Content Strategy Step 7: Setting a Facebook Posting Schedule Step 8: Measuring the Effectiveness of Your Strategy Step 1: Define Your Marketing Goals For Facebook Before you know what to do, you need to know why you are doing it. It's easier to succeed when you give yourself a target to aim at.  Here are some common business goals for Facebook brand pages: Drive referral traffic. It isn't as easy as it used to be, but you can still drive traffic from Facebook. Strengthen brand awareness. Odds are your target customer is active on Facebook. Make them know you exist. Build a relationship with your audience. Groups are a great way to build community and achieve this goal. Provide customer service. People expect to be able to reach businesses through their Facebook pages. Generate leads and conversions. Particularly through advertising. No matter what your goal might be, it's important to remember Facebook is a social platform that allows two-way communication with your customers and target audience. Treat it accordingly. Step 2: Audit Your Existing Facebook Presence Do you currently have a Facebook business page (even if you haven't done much with it strategy-wise)? If so, it's a good idea to review where your page's performance is currently standing. This can help identify opportunities for improvement.  Here are some simple things to check (they may seem basic, but lots of little details can collectively add up to a big difference for your brand perception). Is Your About Tab Complete? People discovering your company on Facebook need a way to get to know who you are. If your About tab isn't accurate or complete, though, they'll have a harder time understanding your business. Check out this example from Saucony: Here, you can see they've filled out the following sections: Mission. What are you all about? Contact Info. How can people get ahold of you? Website. Where can I find more about your business? About. Add a company bio here. Company Overview. What do you do? Products. What do you sell? This might include some things that aren't obvious to people. Categories. How is your page best understood? Our Story. This is an extended section to share more about your company. Which Types of Content Appear to Perform Best? Research data shows that video content performs best on Facebook. That's a broad and general truth, though. What's actually working best for you? Review your recent posts (consider going back 90 days or so) and the following questions: Which tone of voice works best? Humorous posts? Serious posts? Inspirational posts? Do successful image posts have anything in common? Certain colors? Subjects? Text vs. no text? Are videos performing well? And if so, what attributes do successful videos share? Are they short? Long? Funny? Serious? What about posts with links? Facebook has indicated a desire to keep people on Facebook, rather than sending traffic away. Is your link post performance reflecting this? This simple exercise can help you figure out what might work well in the future based on what's worked well in the past. You can also quickly see your top performing posts using the Insights tab on your Facebook business page and taking a quick scroll downward: Click See All Posts  to take a deeper dive into your post history: How Does Your Cover Photo Look? If your cover photo hasn't been updated in a while (which it may not have been if you haven't optimized your business page in a while), now might be a good time to consider updating it. One option is to create something simple, timeline, and on-brand like this example from Vans: Or, you can create one that's coordinated with a current campaign you're running, like this example from Hulu: It's a small thing, but it can make a difference toward putting your brand's best foot forward. Step 3: Know Your Facebook Audience It helps to know who you're talking to before starting a conversation. Knowing who your audience is on Facebook, however, can be a challenge. Fortunately, its own built-in analytics and other tools can make this task a bit easier. Understand the People Currently Interacting With Your Page Using Insights Facebook offers page owners with plenty of useful data (and at no charge). So, take full advantage of it. Step 1:  Visit your page (if you're the admin) and click Insights: Step 2:  Click on People. Here, you'll find a wealth of useful demographic information. Step 3: Review your demographic performance data on Facebook. Who's interacting with your content the most on Facebook? The answers are easy to find.Use Google Analytics to Analyze Facebook Referral Traffic Google Analytics won't break down your Facebook audience directly. However, it does provide valuable data about who is visiting your website. You want those folks following you on Facebook too, right? Knowing what they like will help achieve that goal. Step 1:  Log into Google Analytics and click on Audience.  Then, click Interests to find out what your website visitors are interested in. Step 2: Next, try finding information about the demographics of your website visitors. Step 3: Next, try clicking into Social. Then, click into the Overview tab to get more useful data. Step 4: You can find detailed data on which social networks (including Facebook) are sending referral traffic back to your site under Network Referrals: Step 5: Clicking into Landing Pages can help you see where Facebook is sending traffic on your site. This is helpful for understanding which content is performing best on the network. Spend some time seeing what you can learn about your audience here. Between Google Analytics and Facebook Insights, there's a lot you can extract. Recommended Reading: 49 Facebook Marketing Tips to Drive Better Results Right Now Use 's Facebook Report If you use 's Social Organizer to schedule your company's social media content, you can use its Facebook Report within the Analytics tab to find the following performance data: Impressions.  How many people saw your posts? Impression Rate By Post Type.  Which types of posts got the most attention? Number of Posts Sent. What does your overall post volume look like? Best Days to Post. Does your audience appear to be more active on some days rather than others? Best Times to Post. Same goes for times. When does your audience engage with your content the most? Best Post Types.  Stats show that video dominates Facebook. Is that the case for you, though? Engagement Rate.  How is your content performing based on engagement? Top Posts. Which specific posts have performed the best (and how might you recreate that success moving forward)? Using this data can help you understand your audience by understanding which content appears to resonate with them the most. Run A Survey This is perhaps the easiest way to know exactly what your audience wants. Sign up for Crowd Signal or Survey Monkey. Create a short list of simple questions asking your audience what they want to see on your Facebook page. Promote your survey on social media and your email newsletter. Analyze the results.Step 4: Develop Your Brand's Facebook Voice You now know who you're talking to. It's time to figure out how you'll talk to them. This means establishing your brand voice on Facebook. This doesn't have to be complicated. It just helps to understand how to make the voice of your brand work on social media. 1. Serious Are you  in an industry where a light-hearted or casual tone would be inappropriate? If so, memes, Millennial lingo, and other things you might typically see on Facebook probably won't be your bread and butter.   Fortunately, it is possible to be formal, professional, and interesting. For example, UNICEF creates compelling content that often carries immense emotional weight: It’s about time A special message from our Goodwill Ambassador, David Beckham on why early moments matter. #EarlyMomentsMatter Posted by UNICEF on Tuesday, June 4, 2019 2. Casual Let's say your brand is in a serious industry. How can you make your Facebook content entertaining and on-brand? Take a cue from Capital One: All Bracket buddies are good luck for #MarchMadness, but a bracket buddy as good as Charles Bark-ley 🠐 ¶ is #FanGoals. Posted by Capital One on Thursday, April 4, 2019 3. Humorous A little bit of light humor can go a long way. Don't worry if you're not the world's best comedian, either. Sometimes, a small amount of subtle humor (as long as it's relevant to your content and brand) can go a long way: "When it comes to Dad Jokes, this is the Nucleus Option." - Michael Buxton, the winning artist from our Dad Jokes design challenge! âš›ï ¸  https://bit.ly/2KclvMW Posted by Threadless on  Wednesday, May 29, 2019 Facebook Marketing Strategy Why You Need One How To Build It Facebook marketing has gotten exponentially more challenging now than it was in the early days. Organic reach is harder to come by, advertising has become more important, and old-school tips and tricks that once worked well may not anymore. Now, more than ever, having a clear strategy is crucial for success. You know that though. Thats why youre here, right? So, your next questions might include: Can you still do effective marketing on Facebook organically? How exactly should smart businesses approach crafting their strategy? What are current best practices to consider following (and to consider breaking)? Which tactics are worth experimenting with right now? Should you consider using tools to better manage your processes? This post will dive into each of these points (and more), showing you exactly how to map out a robust strategy that will help you make the most of Facebook. Facebook Marketing Strategy: How to Plan the Best One in 8 StepsWhat Are the Benefits Behind Planning a Proactive Strategy? research data shows that marketers who document strategy are 313% more likely to report being successful. If Facebook is a primary marketing channel for your company, that means proactive planning should be considered important to ensure the effectiveness of your efforts. Of course, that strategy needs to be thoughtful and on-point. Youll need to do some research and keep it flexible enough to adjust your tactics based on performance over time, but having a plan will put you ahead of the game. You can make documenting that strategy easier by downloading the templates and resources below. In it, youll find a ZIP folder that includes the following: Facebook Marketing Strategy Template (PPT): This template will make it easy to document your entire strategy from start to finish. Google Analytics Custom Reports: Use these links to set up custom reports in Google Analytics for measuring social media success in just a few clicks. Social Media Calendar: Plan every post and keep the execution of your strategy organized in one place. This post will show you exactly how to put it to use so you can get this entire task completed quickly and easily. Planning Your Facebook Strategy in 8 Steps Step 1: Establishing Goals Step 2: Conducting a Facebook Page Audit Step 3: Understanding Your Audience Step 4: Developing a Brand Voice for Facebook Step 5: Running a Competitive Analysis Step 6: Planning a Facebook Content Strategy Step 7: Setting a Facebook Posting Schedule Step 8: Measuring the Effectiveness of Your Strategy Step 1: Define Your Marketing Goals For Facebook Before you know what to do, you need to know why you are doing it. It's easier to succeed when you give yourself a target to aim at.  Here are some common business goals for Facebook brand pages: Drive referral traffic. It isn't as easy as it used to be, but you can still drive traffic from Facebook. Strengthen brand awareness. Odds are your target customer is active on Facebook. Make them know you exist. Build a relationship with your audience. Groups are a great way to build community and achieve this goal. Provide customer service. People expect to be able to reach businesses through their Facebook pages. Generate leads and conversions. Particularly through advertising. No matter what your goal might be, it's important to remember Facebook is a social platform that allows two-way communication with your customers and target audience. Treat it accordingly. Step 2: Audit Your Existing Facebook Presence Do you currently have a Facebook business page (even if you haven't done much with it strategy-wise)? If so, it's a good idea to review where your page's performance is currently standing. This can help identify opportunities for improvement.  Here are some simple things to check (they may seem basic, but lots of little details can collectively add up to a big difference for your brand perception). Is Your About Tab Complete? People discovering your company on Facebook need a way to get to know who you are. If your About tab isn't accurate or complete, though, they'll have a harder time understanding your business. Check out this example from Saucony: Here, you can see they've filled out the following sections: Mission. What are you all about? Contact Info. How can people get ahold of you? Website. Where can I find more about your business? About. Add a company bio here. Company Overview. What do you do? Products. What do you sell? This might include some things that aren't obvious to people. Categories. How is your page best understood? Our Story. This is an extended section to share more about your company. Which Types of Content Appear to Perform Best? Research data shows that video content performs best on Facebook. That's a broad and general truth, though. What's actually working best for you? Review your recent posts (consider going back 90 days or so) and the following questions: Which tone of voice works best? Humorous posts? Serious posts? Inspirational posts? Do successful image posts have anything in common? Certain colors? Subjects? Text vs. no text? Are videos performing well? And if so, what attributes do successful videos share? Are they short? Long? Funny? Serious? What about posts with links? Facebook has indicated a desire to keep people on Facebook, rather than sending traffic away. Is your link post performance reflecting this? This simple exercise can help you figure out what might work well in the future based on what's worked well in the past. You can also quickly see your top performing posts using the Insights tab on your Facebook business page and taking a quick scroll downward: Click See All Posts  to take a deeper dive into your post history: How Does Your Cover Photo Look? If your cover photo hasn't been updated in a while (which it may not have been if you haven't optimized your business page in a while), now might be a good time to consider updating it. One option is to create something simple, timeline, and on-brand like this example from Vans: Or, you can create one that's coordinated with a current campaign you're running, like this example from Hulu: It's a small thing, but it can make a difference toward putting your brand's best foot forward. Step 3: Know Your Facebook Audience It helps to know who you're talking to before starting a conversation. Knowing who your audience is on Facebook, however, can be a challenge. Fortunately, its own built-in analytics and other tools can make this task a bit easier. Understand the People Currently Interacting With Your Page Using Insights Facebook offers page owners with plenty of useful data (and at no charge). So, take full advantage of it. Step 1:  Visit your page (if you're the admin) and click Insights: Step 2:  Click on People. Here, you'll find a wealth of useful demographic information. Step 3: Review your demographic performance data on Facebook. Who's interacting with your content the most on Facebook? The answers are easy to find.Use Google Analytics to Analyze Facebook Referral Traffic Google Analytics won't break down your Facebook audience directly. However, it does provide valuable data about who is visiting your website. You want those folks following you on Facebook too, right? Knowing what they like will help achieve that goal. Step 1:  Log into Google Analytics and click on Audience.  Then, click Interests to find out what your website visitors are interested in. Step 2: Next, try finding information about the demographics of your website visitors. Step 3: Next, try clicking into Social. Then, click into the Overview tab to get more useful data. Step 4: You can find detailed data on which social networks (including Facebook) are sending referral traffic back to your site under Network Referrals: Step 5: Clicking into Landing Pages can help you see where Facebook is sending traffic on your site. This is helpful for understanding which content is performing best on the network. Spend some time seeing what you can learn about your audience here. Between Google Analytics and Facebook Insights, there's a lot you can extract. Recommended Reading: 49 Facebook Marketing Tips to Drive Better Results Right Now Use 's Facebook Report If you use 's Social Organizer to schedule your company's social media content, you can use its Facebook Report within the Analytics tab to find the following performance data: Impressions.  How many people saw your posts? Impression Rate By Post Type.  Which types of posts got the most attention? Number of Posts Sent. What does your overall post volume look like? Best Days to Post. Does your audience appear to be more active on some days rather than others? Best Times to Post. Same goes for times. When does your audience engage with your content the most? Best Post Types.  Stats show that video dominates Facebook. Is that the case for you, though? Engagement Rate.  How is your content performing based on engagement? Top Posts. Which specific posts have performed the best (and how might you recreate that success moving forward)? Using this data can help you understand your audience by understanding which content appears to resonate with them the most. Run A Survey This is perhaps the easiest way to know exactly what your audience wants. Sign up for Crowd Signal or Survey Monkey. Create a short list of simple questions asking your audience what they want to see on your Facebook page. Promote your survey on social media and your email newsletter. Analyze the results.Step 4: Develop Your Brand's Facebook Voice You now know who you're talking to. It's time to figure out how you'll talk to them. This means establishing your brand voice on Facebook. This doesn't have to be complicated. It just helps to understand how to make the voice of your brand work on social media. 1. Serious Are you  in an industry where a light-hearted or casual tone would be inappropriate? If so, memes, Millennial lingo, and other things you might typically see on Facebook probably won't be your bread and butter.   Fortunately, it is possible to be formal, professional, and interesting. For example, UNICEF creates compelling content that often carries immense emotional weight: It’s about time A special message from our Goodwill Ambassador, David Beckham on why early moments matter. #EarlyMomentsMatter Posted by UNICEF on Tuesday, June 4, 2019 2. Casual Let's say your brand is in a serious industry. How can you make your Facebook content entertaining and on-brand? Take a cue from Capital One: All Bracket buddies are good luck for #MarchMadness, but a bracket buddy as good as Charles Bark-ley 🠐 ¶ is #FanGoals. Posted by Capital One on Thursday, April 4, 2019 3. Humorous A little bit of light humor can go a long way. Don't worry if you're not the world's best comedian, either. Sometimes, a small amount of subtle humor (as long as it's relevant to your content and brand) can go a long way: "When it comes to Dad Jokes, this is the Nucleus Option." - Michael Buxton, the winning artist from our Dad Jokes design challenge! âš›ï ¸  https://bit.ly/2KclvMW Posted by Threadless on  Wednesday, May 29, 2019